Using mobile gaming technology, Mission 1.5 educates people about climate solutions and asks them to vote on the actions that they want to see happen.
Science indicates that we have just over a decade to avert climate disaster, and global citizens want action.
Mission 1.5, which launched worldwide on February 13, gives people a direct way to communicate to their governments the change they want to see.
The votes will then be compiled and analyzed by researchers at the University of Oxford before being delivered to government leaders and climate policymakers.
The information could help governments gain the confidence to take the bold action necessary to tackle the climate crisis.
The stakes could not be higher. We are dangerously close to surpassing the global temperature rise of 1.5 degrees, the level that keeps us safe. The last decade was the hottest on record. Land and ocean temperatures are rising, polar ice and mountain is melting and weather is becoming more unpredictable and deadly.
The game, developed by UNDP with partners, was beta-tested last September and 1.25 million players voted. It launched in all six of the UN’s official languages.
Results will be compiled and presented by gender, age, and country. Using randomized samples, the global results will reflect how accurately people voted in each country. In this way Mission 1.5 will allow policymakers to gain vital insights into global perceptions about climate action.
Reaching new audiences
Mission 1.5 uses mobile gaming technology in an entirely new way. Instead of just a website, the game is also delivered through ads in some of the world’s most popular video games.
The gaming industry is bigger than the film and music industries combined, and Mission 1.5 is reaching people who haven’t been traditionally involved in climate discussions.
The data the game collects will help policymakers better understand how citizens in all corners of the earth are envisioning their future.
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